As of 2011, there were 296,000
advertising business firms in China, a 21.8% year-on-year rise, with the
advertising workforce of 1.673 million and advertising revenue of
RMB312.56 billion, up 13.03% and 33.54% respectively from the same
period of last year.
Visit Complete Report:http://www.marketresearchstore.com/report/china-advertising-industry-report-20122015-723
In June, 2012, the State
Administration for Industry & Commerce of the Peoples Republic of
China released the Twelfth Five-Year Plan for the Development of
Advertising Industry, which put forward that during the 12th Five-Year
Plan period (2011-2015) Chinas advertising turnover should keep an
annual growth rate of around 12%. In 2015, there will emerge ten or more
large backbone advertising companies with annual advertising revenue of
over RMB5 billion; more than 50 advertising companies with annual
advertising turnover of more than RMB1 billion; and in excess of 100
advertising companies with annual advertising turnover of over RMB100
million.
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